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FAQ – Thinkbetter Media

General Questions

How do I get started?
We would love to begin working with you as soon as possible! Feel free to contact us today and we can set a time aside for you to discuss your needs. Once we have spoken and understand the scope of your project, we will provide a free, no obligation project estimate. We look forward to offering you personalized solutions and advice. Contact Us today to get started.
How do I ensure that I will stay within my budget?
Before starting any project, we provide to you a written cost estimate with a detailed scope of work that will show exactly what will be accomplished for the price quoted. We make every effort to ensure that the initial quote we provide covers all the services you require.
Who owns the rights to any design work?
Unless otherwise specified in the contract, the design firm who produces the piece retains the right to their creations.When designing a work for a client, the design firm is selling specific rights to use it. Copyright laws protect against additional use without proper compensation or agreement.
How do I receive my final artwork?
Upon final approval and project payment made in full,  we will send you the completed files via email, have websites available live on the Internet for review for website services or by hand.

I want to have a logo and a website created. What information do you need from me and how much will it cost?

Let us know as much information as possible about your project(s) of interest and budget. It’s also important to have a clear understanding about your business, its goals and your target market. Based on our discussion, we will then create an estimate for you.

How do I check the progress of my job?
We are very good at keeping you in the loop and responding to your e-mails promptly. But if you need to ask us a question right away, someone is always here to take your call.
What if I don’t like the designs you create?

We try hard to get it right the first time by designing for your target audience. But sometimes it takes a better understanding of your business and its goals. Good design depends on good feedback. Be specific about what you perceive as a design problem — we value your input (positive or negative). Keep in mind that we aren’t necessarily designing for you, but for your potential customers. Ask yourself questions like, “Will this design appeal to my target audience? Will they understand my business clearly, and is it easy for them to navigate through the site?” We base your estimate on a defined number of hours. If we are required to develop a quantity of concepts above the total number outlined in the estimate; we will need to revise your agreement.

Do I need to pay up front?

Depending on the scope of work, a deposit may be required. For big value services such as web design, 50% is required up front and 50% after the website is live.

What type of payment do you accept?

EFT, bank transfer or by hand

How much do your services cost?

Thinkbetter Media prices their services very competitively. Click HERE to request a quote.

How long does a project take?
At Thinkbetter Media, our skilled professionals are able to return final products of the highest quality in a very short time. Depending on the size and depth of your work we can let you know how long it will take to meet your requirements. For inquiry regarding a specific project, send us an email or call with your requirements and we will give you a quote with no obligations.

What is the scope of your services?
Thinkbetter Media employs a number of skilled professionals ranging in area of specialization. We are able to provide professional services in a wide array of graphic design fields. If your specific project does not fit one of the listed services, send us an email and we will be happy to work with you to meet your needs.
Do you have any finished samples that I can look at in person?
You bet! We have a variety of samples for you to thumb through when we meet. You can also visit our portfolio.

I have some marketing materials that were created several years ago and would like to have them updated. Can you do that?

Yes, we can refresh the look of your materials while still keeping the brand consistent.

When and how do I get to see a proof of my project?
Once we have created a concept, we will e-mail (or FTP) a low resolution watermarked file to you for review and give us feedback.
How will I receive my design once completed?
It depends on the type of project but we can supply the formatted electronic files to you through e-mail or CD.

Do you provide printing services?

Yes. We offer a wide range of printing services. We offer top quality printing at reasonable prices.

Can I use my own printer?
You can choose your own printer, however we discourage the use of outside printers. Quality varies from printer to printer and we work with the best printers in the industry to insure quality with every job. Selecting your printer is “at your own risk”.

What’s the difference between digital and press printing?

Press printing is the most commonly trusted, high-volume commercial printing technology. It offers higher image quality, works on a wide range of surfaces, and cost generally goes down as quantity goes up.

I have an existing website that is out of date. Can you modify it?
It depends on how the website was originally built and the scope of work to be modified. We would need to talk with you about what modifications you want and review the existing site files. Typically it’s more cost effective to start over.
What are your rates for creating a website?
Every website is different, so talk to us about your budget and what your goals are for the site. We can provide an estimate based on your criteria, and suggest alternative options that you may not know were available to you. When you are ready to move forward, it is our policy that a contract agreement be signed. 50% will be required up front and 50% after the website is live.
What can I expect after signing the contract agreement to start my website?
In a nutshell…we first create static concepts, starting with just the home page. Once a design is approved, we will then create the other pages as listed in the main navigation. When the main navigational pages are approved, our programmers take over and build the layout of your website. A test site is setup for review. Content and other details are then placed. Your website can go live after final approval.
What do you need from me to begin the website?
If you already have an existing website or domain, we will need to know where the domain is registered, if you have e-mail addresses associated with your website, what browser you are currently using, and if you’re on an exchange server or other mail server. Before we begin design concepts, it’s important to have an in-depth conversation about your business and its goals with the website. We will work closely with you to determine how the site will be navigated and what type of content (text) is needed from you.
Should I have Content Management on my website?
For those who frequently update information, such as news and images, this is a great way to have control over your content. We have a powerful, easy-to-use admin that can be customized to fit your specific needs.

What is a brand, and why is it critical to my company’s success?
A brand is the perceived identity of and emotional connection with your company and its products and services. A brand identity must be consistent and constant to be effective. You want unified branding in everything you do, from your company logo to your annual report—otherwise, your employees and prospects get mixed or conflicting information.
What is branding?
Branding is about developing a customized, uniform image for your business—your brand—internally and externally. It attracts attention, tells your story, sets you apart from your competition, and makes it easy for them to buy. Successful brand marketing is a crucial factor in increasing initial and repeat sales.

Branding speeds up your success timeline by integrating many elements of your marketing and advertising at one time. Instead of writing your marketing plan one quarter and designing your logo the next, Spot-On Branding works on them at the same time, as two elements of one big picture: your brand.
What is the benefit of branding?
It used to be that all a business owner needed to be successful was a business card, a yellow pages ad, and a decent product or service. That won’t work anymore. Now you need a website, marketing collateral, brochures, and so much more.

Spot-On Branding ensures that your message to prospects is consistent and clear. Part of the brand-building process we help with is crafting marketing and advertising strategies to entice clients to buy—not just once, but as often as possible. If we can create raving fans, your business will be successful beyond your wildest dreams.
Why should I brand?
If your brand identity isn’t strong and recognizable, there’s a disconnect between you and your audience. You’re sending the wrong message or sending too many jumbled messages. You want a brand image for your company that not only creates awareness but also encourages prospects to buy and cultivates their loyalty. Spot-On Branding can do this for you in the quickest, most direct way possible. Branding is a strategic plan to tell your story to the world!
What is the difference between a company logo and branding?
Your logo is just one piece of the puzzle that is your brand. Your logo is important, and it plays a significant role in your brand marketing because it’s the visual representation of your company. But it’s not your brand. Branding ties together all the elements of your marketing and advertising—including, but not limited to, your company logo.
What do you offer that others don’t?
Ears that actually listen to your goals, eyes that see your company as the successful, distinctive creation it is, and hands that craft and manage your brand to take your story to the next level. We see the bigger picture of your successful business, and we help you get where you want to go with a comprehensive plan: branding.
I tried working with someone on my company logo once, but she didn’t really listen to me, and I don’t like my logo. How are you different?
At Spot-On Branding, we take the time to listen to you, and we want to hear it all—good and bad. We need to know everything about your company and your story in order to brand you properly. We don’t know what you want—you do, even though you may not realize it—until we delve into your story. Then, we narrow down what you need, create your vision, and deliver it to you. But you’re in charge.
How often should I update my brand image?
Most big companies freshen up their brand image every 7–10 years, regardless of circumstances, by doing minor alterations. Changing fonts and color combinations or eliminating shapes can keep your company from looking obsolete. If your company has experienced a transformation such as a merger, a new company direction, or a company name change, you need to update your company’s brand identity.
Can I afford to hire a professional branding company?
Yes, you can. You would be surprised at our range of services and how affordable our packages are. When you’re molding something as important as your brand identity, you need to interview branding specialists to find the right person for you.

Spot-On Branding needs to communicate your vision. The right person will listen, help you determine what is best for you, and get it right the first time—saving you money. Hiring Cheap Brands, Inc., is almost always a disappointment because they won’t listen, they can’t and don’t take the time to learn your story, and you end up on the revisions merry-go-round because they just don’t get you and your message.
Do I really need a custom-designed corporate logo?
A custom-designed corporate logo is central to your brand building. You want to set yourself apart, and a custom logo is one excellent way to do that. The last thing you want is someone else usiBng your logo. Prospective clients need to take one look and know your corporate logo instantly. So yes, you absolutely, positively need a customized logo.
What can I expect if I work with you?
When you work with Spot-On Branding, you can expect a partner in your success. We will talk about your company’s strengths, weaknesses, target audience, and goals. We’ll look at your current brand marketing and figure out what’s working, what’s not, and how to get on the right track. You won’t be lectured or ignored. On the contrary, you’ll be encouraged and treated as the brilliant entrepreneur you are. After all, you’ve come this far

Can I order 2-color printing from you?
We suggest you get the best value for your money and go for full color, instead of two-color!

Nonetheless, you may use any of our product pages (with the exception of postcards, business cards, presentation folders, catalogs and calendars) to order two-color printing. Simply place your order as usual, then specify in the comments section that it's a two-color job and what PMS colors you have selected. Since we are so efficient at producing high-quality four-color work, two-color pieces will be priced the same as four-color pieces. Two-color postcards, business cards, presentation folders, catalogs and calendars will generally be converted to four-color process equivalents before printing. If you need to produce 2-color business cards or postcards using spot inks.
Is there an extra charge for bleeds?
No. Unlike many other companies, all our prices include full bleeds free of charge.
How do I order multiple pieces?
To keep things simple, please place a separate order for each different printed piece you want produced. For example, if you want 3 different 11x17 brochures, please place 3 orders. Obviously, the price for 3,000 of one brochure is not the same as the price for 1,000 each of 3 different brochures.
What kind of paper will my job be printed on?
We have several paper types available, depending on what you are ordering. The individual pricing pages show available options.
How well will my job match what I see on my monitor?
Most people are surprised at how well their job matches what they see. But because of wide differences in monitor calibration and the different technologies used, some printed colors may not exactly match the colors on your specific monitor.

Will you match a sample I print out on my own printer, or a previously printed sample?
At Thinkbetter Media, part of the way we offer fast turnaround and low pricing is by printing to a "pleasing color" standard, using standard ink densities. Therefore, there is no guarantee that your finished piece will approximate your printed sample. This is due in part to the widely varying results from different output devices including inkjet and laser printers, continuous tone proofing devices, high-resolution film-based proofs, and different than true offset lithography. Even from one commercial printing firm to another, there can be significant differences in results. In particular, inkjet and laser prints are known to look substantially different than true offset lithography.If you require precise color match, please contact us to arrange for a digital color proof. Once you approve the additional fees , we will produce and send you a hard proof via overnight delivery. When you approve and return the proof, we will strive to match the color of the proof when printing your final piece.Bottom line: the final product we produce for you is unlikely to match the output from your inkjet -- it will look more professional!
Is there a discount if I re-order my job?
Yes, exact reprints will be charged less. But notice how little additional copies cost. It's way cheaper to print a few extra the first time.

How long does it take for me to get the proof of my job?
Once you have placed your order, you should get it within 1 business days after we receive your electronic files.

How long will it take to get my order? Most jobs will be shipped within 4 business days after you approve your proof online.
How can I get my order even faster?
Our standard service is quite fast. For most products we ship your order within 4 days after you approve your proof online, via Skynet. In most parts of the country, that means you will have your order in about 6-10 days. If you want to receive your order faster, select one of our faster handling options or upgraded shipping options when you place your order.